{"id":10822,"date":"2023-04-11T11:06:20","date_gmt":"2023-04-11T09:06:20","guid":{"rendered":"https:\/\/motionlab.berlin\/mec-events\/ask-me-anything-warum-starke-markenfuehrung-fuer-hardware-startups-wichtig-ist\/"},"modified":"2023-10-26T17:11:00","modified_gmt":"2023-10-26T15:11:00","slug":"ask-me-anything-warum-starke-markenfuehrung-fuer-hardware-startups-wichtig-ist","status":"publish","type":"mec-events","link":"https:\/\/alt.p-psb41s.project.space\/de\/mec-events\/ask-me-anything-warum-starke-markenfuehrung-fuer-hardware-startups-wichtig-ist\/","title":{"rendered":"Ask me Anything | Warum starke Markenf\u00fchrung f\u00fcr Hardware Startups wichtig ist?"},"content":{"rendered":"<div class=\"has-user-generated-content\">\n<div class=\"eds-l-mar-vert-6 eds-l-sm-mar-vert-4 eds-text-bm structured-content-rich-text\">\n<div class=\"eds-text--left\">\n<p><strong>Warum erfolgreiche Markenf\u00fchrung f\u00fcr Startups relevant ist? Unser n\u00e4chstes Event in Berlin hat das Ziel, die Bedeutung von Markenidentit\u00e4t, Markenf\u00fchrung und Startup Branding f\u00fcr Startups im Bereich Hardware\/Hardtech zu vermitteln. Wir fangen mit den Grundlagen an, sprechen \u00fcber Dos und Don&#8217;ts, MVP vs. professionelles Design und allgemeine Tipps zur Markenbildung und Markenf\u00fchrung, die auf der umfangreichen Erfahrung in der Arbeit mit verschiedenen Startups basieren. <\/strong><\/p>\n<p>Gabriela wird ihre Erfahrungen im Bereich Startup Markenf\u00fchrung mit Dir teilen und Du wirst lernen:<\/p>\n<ol>\n<li>Was beschreibt der Begriff Markenidentit\u00e4t und warum ist erfolgreiche Markenf\u00fchrung f\u00fcr Hardware Startups so wichtig<\/li>\n<li>Dos und Don&#8217;ts in der Startup Markenbildung und Markenf\u00fchrung<\/li>\n<li>MVP vs. Professionelles Design<\/li>\n<\/ol>\n<p>Hier findest Du alles \u00fcber <a href=\"https:\/\/www.linkedin.com\/in\/gabycorraldesign\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Gabriela Corral<\/a> und \u00fcber die TukunaStudio <a href=\"https:\/\/www.tukunastudio.com\/\" target=\"_blank\" rel=\"nofollow noopener noreferrer\">Website.<\/a><\/p>\n<p>Genie\u00dfe den Abend in unserer Eventlocation in Berlin mit tollen Kollegen, neuen Kontakten und nat\u00fcrlich ein paar Drinks und Snacks<em>.Die Tickets zu diesem Event sind auf 25 <\/em><a href=\"http:\/\/motionlab.berlin\" target=\"_blank\" rel=\"nofollow noopener noreferrer\"><em>MotionLab.Berlin<\/em><\/a><em> Mitglieder Tickets (bitte bring deine Mitgliedskarte mit) und 10 Tickets f\u00fcr externe Interessenten limitiert. <\/em> <\/p>\n<p><a href=\"https:\/\/www.eventbrite.de\/e\/ask-me-anything-why-a-strong-brand-is-important-for-hardware-startups-tickets-606420860117?aff=ebdsoporgprofile\" target=\"_blank\" rel=\"noopener\"><strong>Sichere Dir jetzt Dein Ticket!<\/strong><\/a><em><br \/>\n<\/em><\/p>\n<\/div>\n<p>&nbsp;<\/p>\n<p><strong>MotionLab.Berlin | Veranstaltungen in Berlin<\/strong><\/p>\n<p>Hast Du Interesse an weiteren Veranstaltungen zu Themen wie Hardtech, Prototyping, Business Workshops, Networking Events, Fundraising, Crowdinvesting, Community Events, Markenf\u00fchrung oder unseren Programmen? <a href=\"http:\/\/motionlab.berlin\/events-in-berlin\/\" target=\"_blank\" rel=\"noopener\">Schau Dir hier alle unsere Veranstaltungen an!<\/a><\/p>\n<p>Oder m\u00f6chtest Du Deine eigene Veranstaltung in unserer Eventlocation Berlin in Alt-Treptow ausrichten? <a href=\"http:\/\/motionlab.berlin\/eventlocation-berlin\/\" target=\"_blank\" rel=\"noopener\">Schau Dir unsere Eventlocation an und schicke uns einfach eine Anfrage.<\/a><\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Warum erfolgreiche Markenf\u00fchrung f\u00fcr Startups relevant ist? Unser n\u00e4chstes Event in Berlin hat das Ziel, die Bedeutung von Markenidentit\u00e4t, Markenf\u00fchrung und Startup Branding f\u00fcr Startups im Bereich Hardware\/Hardtech zu vermitteln. Wir fangen mit den Grundlagen an, sprechen \u00fcber Dos und Don&#8217;ts, MVP vs. professionelles Design und allgemeine Tipps zur Markenbildung und Markenf\u00fchrung, die auf der [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":10820,"comment_status":"open","ping_status":"closed","template":"","tags":[],"mec_category":[48,60,50],"class_list":["post-10822","mec-events","type-mec-events","status-publish","has-post-thumbnail","hentry","mec_category-business-workshops","mec_category-community-events-de","mec_category-networking-events-de","entry","has-media"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.0 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Warum erfolgreiche Markenf\u00fchrung f\u00fcr Startups relevant ist? | Events<\/title>\n<meta name=\"description\" content=\"Warum erfolgreiche Markenf\u00fchrung f\u00fcr Startups relevant ist? Insights in die Startup Markenf\u00fchrung mit Gabriela Corral, Gr\u00fcnderin und Creative Director.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/alt.p-psb41s.project.space\/de\/mec-events\/ask-me-anything-warum-starke-markenfuehrung-fuer-hardware-startups-wichtig-ist\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ask me Anything | Warum starke Markenf\u00fchrung f\u00fcr Hardware Startups wichtig ist?\" \/>\n<meta property=\"og:description\" content=\"Warum erfolgreiche Markenf\u00fchrung f\u00fcr Startups relevant ist? Insights in die Startup Markenf\u00fchrung mit Gabriela Corral, Gr\u00fcnderin und Creative Director.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/alt.p-psb41s.project.space\/de\/mec-events\/ask-me-anything-warum-starke-markenfuehrung-fuer-hardware-startups-wichtig-ist\/\" \/>\n<meta property=\"og:site_name\" content=\"MotionLab.Berlin\" \/>\n<meta property=\"article:modified_time\" content=\"2023-10-26T15:11:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/alt.p-psb41s.project.space\/wp-content\/uploads\/2023\/04\/why-branding_startup-branding_branding-for-startups.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1090\" \/>\n\t<meta property=\"og:image:height\" content=\"582\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Gesch\u00e4tzte Lesezeit\" \/>\n\t<meta name=\"twitter:data1\" content=\"1\u00a0Minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/alt.p-psb41s.project.space\\\/de\\\/mec-events\\\/ask-me-anything-warum-starke-markenfuehrung-fuer-hardware-startups-wichtig-ist\\\/\",\"url\":\"https:\\\/\\\/alt.p-psb41s.project.space\\\/de\\\/mec-events\\\/ask-me-anything-warum-starke-markenfuehrung-fuer-hardware-startups-wichtig-ist\\\/\",\"name\":\"Warum erfolgreiche Markenf\u00fchrung f\u00fcr Startups relevant ist? | Events\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/alt.p-psb41s.project.space\\\/de\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/alt.p-psb41s.project.space\\\/de\\\/mec-events\\\/ask-me-anything-warum-starke-markenfuehrung-fuer-hardware-startups-wichtig-ist\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/alt.p-psb41s.project.space\\\/de\\\/mec-events\\\/ask-me-anything-warum-starke-markenfuehrung-fuer-hardware-startups-wichtig-ist\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/alt.p-psb41s.project.space\\\/wp-content\\\/uploads\\\/2023\\\/04\\\/why-branding_startup-branding_branding-for-startups.jpg\",\"datePublished\":\"2023-04-11T09:06:20+00:00\",\"dateModified\":\"2023-10-26T15:11:00+00:00\",\"description\":\"Warum erfolgreiche Markenf\u00fchrung f\u00fcr Startups relevant ist? Insights in die Startup Markenf\u00fchrung mit Gabriela Corral, Gr\u00fcnderin und Creative Director.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/alt.p-psb41s.project.space\\\/de\\\/mec-events\\\/ask-me-anything-warum-starke-markenfuehrung-fuer-hardware-startups-wichtig-ist\\\/#breadcrumb\"},\"inLanguage\":\"de\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/alt.p-psb41s.project.space\\\/de\\\/mec-events\\\/ask-me-anything-warum-starke-markenfuehrung-fuer-hardware-startups-wichtig-ist\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"de\",\"@id\":\"https:\\\/\\\/alt.p-psb41s.project.space\\\/de\\\/mec-events\\\/ask-me-anything-warum-starke-markenfuehrung-fuer-hardware-startups-wichtig-ist\\\/#primaryimage\",\"url\":\"https:\\\/\\\/alt.p-psb41s.project.space\\\/wp-content\\\/uploads\\\/2023\\\/04\\\/why-branding_startup-branding_branding-for-startups.jpg\",\"contentUrl\":\"https:\\\/\\\/alt.p-psb41s.project.space\\\/wp-content\\\/uploads\\\/2023\\\/04\\\/why-branding_startup-branding_branding-for-startups.jpg\",\"width\":1090,\"height\":582,\"caption\":\"Join our next event in Berlin on \\\"Why branding is important for hardware startups?\\\" in our eventlocation Berlin at MotionLab.Berlin.\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/alt.p-psb41s.project.space\\\/de\\\/mec-events\\\/ask-me-anything-warum-starke-markenfuehrung-fuer-hardware-startups-wichtig-ist\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"https:\\\/\\\/alt.p-psb41s.project.space\\\/de\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Veranstaltungen\",\"item\":\"https:\\\/\\\/alt.p-psb41s.project.space\\\/de\\\/mec-events\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Ask me Anything | Warum starke Markenf\u00fchrung f\u00fcr Hardware Startups wichtig ist?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/alt.p-psb41s.project.space\\\/de\\\/#website\",\"url\":\"https:\\\/\\\/alt.p-psb41s.project.space\\\/de\\\/\",\"name\":\"MotionLab.Berlin\",\"description\":\"MotionlabBerlin\",\"publisher\":{\"@id\":\"https:\\\/\\\/alt.p-psb41s.project.space\\\/de\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/alt.p-psb41s.project.space\\\/de\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"de\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/alt.p-psb41s.project.space\\\/de\\\/#organization\",\"name\":\"MotionLab.Berlin\",\"url\":\"https:\\\/\\\/alt.p-psb41s.project.space\\\/de\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"de\",\"@id\":\"https:\\\/\\\/alt.p-psb41s.project.space\\\/de\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/alt.p-psb41s.project.space\\\/wp-content\\\/uploads\\\/2022\\\/03\\\/MotionLab.Berlin_Primaerlogo_dunkler-Hintergr_RGB.png\",\"contentUrl\":\"https:\\\/\\\/alt.p-psb41s.project.space\\\/wp-content\\\/uploads\\\/2022\\\/03\\\/MotionLab.Berlin_Primaerlogo_dunkler-Hintergr_RGB.png\",\"width\":1000,\"height\":341,\"caption\":\"MotionLab.Berlin\"},\"image\":{\"@id\":\"https:\\\/\\\/alt.p-psb41s.project.space\\\/de\\\/#\\\/schema\\\/logo\\\/image\\\/\"}}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Warum erfolgreiche Markenf\u00fchrung f\u00fcr Startups relevant ist? | Events","description":"Warum erfolgreiche Markenf\u00fchrung f\u00fcr Startups relevant ist? Insights in die Startup Markenf\u00fchrung mit Gabriela Corral, Gr\u00fcnderin und Creative Director.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/alt.p-psb41s.project.space\/de\/mec-events\/ask-me-anything-warum-starke-markenfuehrung-fuer-hardware-startups-wichtig-ist\/","og_locale":"de_DE","og_type":"article","og_title":"Ask me Anything | Warum starke Markenf\u00fchrung f\u00fcr Hardware Startups wichtig ist?","og_description":"Warum erfolgreiche Markenf\u00fchrung f\u00fcr Startups relevant ist? Insights in die Startup Markenf\u00fchrung mit Gabriela Corral, Gr\u00fcnderin und Creative Director.","og_url":"https:\/\/alt.p-psb41s.project.space\/de\/mec-events\/ask-me-anything-warum-starke-markenfuehrung-fuer-hardware-startups-wichtig-ist\/","og_site_name":"MotionLab.Berlin","article_modified_time":"2023-10-26T15:11:00+00:00","og_image":[{"width":1090,"height":582,"url":"https:\/\/alt.p-psb41s.project.space\/wp-content\/uploads\/2023\/04\/why-branding_startup-branding_branding-for-startups.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Gesch\u00e4tzte Lesezeit":"1\u00a0Minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/alt.p-psb41s.project.space\/de\/mec-events\/ask-me-anything-warum-starke-markenfuehrung-fuer-hardware-startups-wichtig-ist\/","url":"https:\/\/alt.p-psb41s.project.space\/de\/mec-events\/ask-me-anything-warum-starke-markenfuehrung-fuer-hardware-startups-wichtig-ist\/","name":"Warum erfolgreiche Markenf\u00fchrung f\u00fcr Startups relevant ist? | Events","isPartOf":{"@id":"https:\/\/alt.p-psb41s.project.space\/de\/#website"},"primaryImageOfPage":{"@id":"https:\/\/alt.p-psb41s.project.space\/de\/mec-events\/ask-me-anything-warum-starke-markenfuehrung-fuer-hardware-startups-wichtig-ist\/#primaryimage"},"image":{"@id":"https:\/\/alt.p-psb41s.project.space\/de\/mec-events\/ask-me-anything-warum-starke-markenfuehrung-fuer-hardware-startups-wichtig-ist\/#primaryimage"},"thumbnailUrl":"https:\/\/alt.p-psb41s.project.space\/wp-content\/uploads\/2023\/04\/why-branding_startup-branding_branding-for-startups.jpg","datePublished":"2023-04-11T09:06:20+00:00","dateModified":"2023-10-26T15:11:00+00:00","description":"Warum erfolgreiche Markenf\u00fchrung f\u00fcr Startups relevant ist? Insights in die Startup Markenf\u00fchrung mit Gabriela Corral, Gr\u00fcnderin und Creative Director.","breadcrumb":{"@id":"https:\/\/alt.p-psb41s.project.space\/de\/mec-events\/ask-me-anything-warum-starke-markenfuehrung-fuer-hardware-startups-wichtig-ist\/#breadcrumb"},"inLanguage":"de","potentialAction":[{"@type":"ReadAction","target":["https:\/\/alt.p-psb41s.project.space\/de\/mec-events\/ask-me-anything-warum-starke-markenfuehrung-fuer-hardware-startups-wichtig-ist\/"]}]},{"@type":"ImageObject","inLanguage":"de","@id":"https:\/\/alt.p-psb41s.project.space\/de\/mec-events\/ask-me-anything-warum-starke-markenfuehrung-fuer-hardware-startups-wichtig-ist\/#primaryimage","url":"https:\/\/alt.p-psb41s.project.space\/wp-content\/uploads\/2023\/04\/why-branding_startup-branding_branding-for-startups.jpg","contentUrl":"https:\/\/alt.p-psb41s.project.space\/wp-content\/uploads\/2023\/04\/why-branding_startup-branding_branding-for-startups.jpg","width":1090,"height":582,"caption":"Join our next event in Berlin on \"Why branding is important for hardware startups?\" in our eventlocation Berlin at MotionLab.Berlin."},{"@type":"BreadcrumbList","@id":"https:\/\/alt.p-psb41s.project.space\/de\/mec-events\/ask-me-anything-warum-starke-markenfuehrung-fuer-hardware-startups-wichtig-ist\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Startseite","item":"https:\/\/alt.p-psb41s.project.space\/de\/"},{"@type":"ListItem","position":2,"name":"Veranstaltungen","item":"https:\/\/alt.p-psb41s.project.space\/de\/mec-events\/"},{"@type":"ListItem","position":3,"name":"Ask me Anything | Warum starke Markenf\u00fchrung f\u00fcr Hardware Startups wichtig ist?"}]},{"@type":"WebSite","@id":"https:\/\/alt.p-psb41s.project.space\/de\/#website","url":"https:\/\/alt.p-psb41s.project.space\/de\/","name":"MotionLab.Berlin","description":"MotionlabBerlin","publisher":{"@id":"https:\/\/alt.p-psb41s.project.space\/de\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/alt.p-psb41s.project.space\/de\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"de"},{"@type":"Organization","@id":"https:\/\/alt.p-psb41s.project.space\/de\/#organization","name":"MotionLab.Berlin","url":"https:\/\/alt.p-psb41s.project.space\/de\/","logo":{"@type":"ImageObject","inLanguage":"de","@id":"https:\/\/alt.p-psb41s.project.space\/de\/#\/schema\/logo\/image\/","url":"https:\/\/alt.p-psb41s.project.space\/wp-content\/uploads\/2022\/03\/MotionLab.Berlin_Primaerlogo_dunkler-Hintergr_RGB.png","contentUrl":"https:\/\/alt.p-psb41s.project.space\/wp-content\/uploads\/2022\/03\/MotionLab.Berlin_Primaerlogo_dunkler-Hintergr_RGB.png","width":1000,"height":341,"caption":"MotionLab.Berlin"},"image":{"@id":"https:\/\/alt.p-psb41s.project.space\/de\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/alt.p-psb41s.project.space\/de\/wp-json\/wp\/v2\/mec-events\/10822","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/alt.p-psb41s.project.space\/de\/wp-json\/wp\/v2\/mec-events"}],"about":[{"href":"https:\/\/alt.p-psb41s.project.space\/de\/wp-json\/wp\/v2\/types\/mec-events"}],"author":[{"embeddable":true,"href":"https:\/\/alt.p-psb41s.project.space\/de\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/alt.p-psb41s.project.space\/de\/wp-json\/wp\/v2\/comments?post=10822"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/alt.p-psb41s.project.space\/de\/wp-json\/wp\/v2\/media\/10820"}],"wp:attachment":[{"href":"https:\/\/alt.p-psb41s.project.space\/de\/wp-json\/wp\/v2\/media?parent=10822"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/alt.p-psb41s.project.space\/de\/wp-json\/wp\/v2\/tags?post=10822"},{"taxonomy":"mec_category","embeddable":true,"href":"https:\/\/alt.p-psb41s.project.space\/de\/wp-json\/wp\/v2\/mec_category?post=10822"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}