Fireside Chat #2: How Customer Obsession Led to an Exit in Under 4
🔥 Fireside Chat #2: How Customer Obsession Led to an Startup Exit in Under 4 Years
What does it take to build a startup that not only thrives but startup exits in record time? For our second Fireside Chat at MotionLab.Berlin, we’re thrilled to welcome Alex Braunreuther—a founder who’s cracked the code by putting customers at the heart of everything.
Expect a candid, no-fluff conversation about the ups and downs of startup life, the pivotal role of customer focus, and the strategies that propelled Alex to success.
👤 Meet the Speaker
Alex isn’t just any entrepreneur—he’s launched five companies, exited two, and now leads as VP of Engineering at Contentful after his latest venture, Ninetailed, was acquired in 2024.
Before that, Alex co-founded aiderly, a care home search platform with roots similar to Bearcover, a startup from MotionLab.Berlin’s ecosystem. His career exemplifies the power of customer-centric innovation paired with the right technology at the right moment.
What Alex will share:
- How obsessing over customer problems accelerates growth and attracts acquirers.
- The nuts and bolts of team building for startups.
- Why listening (really listening) to customers reveals opportunities even they don’t see.
🎙️ Hosted by:
Dan Flynn – Co-Founder of Bearcover and Lead Mentor at MotionLab.Berlin’s Hardtech Innovation Accelerator.
✨ Why You Should Be There
- Hear how Alex scaled and exited in under four years by staying laser-focused on customer needs.
- Get real-world insights into how team dynamics can make or break your startup.
- Discover how tech-driven problem-solving can unlock hidden growth.
- Ask your burning questions during an open Q&A and get practical advice you can apply now.
🎟️ Save Your Spot!
Seats are limited—grab yours today and join the conversation. Connect with Alex, Dan, and Berlin’s hardtech community at MotionLab.Berlin.
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Hourly Schedule
Agenda
- 5:30 - 6:00
- Welcoming
- 6:00 - 7:00
- Fireside Chat with Alex and Dan
- 7:00 - 8:00
- Networking, Drinks and Pizza